Brewery Sanitation

A full line of brewery-specific cleaning products that use color change to show when your equipment is clean.

pH Triggered

Veracity products use pH triggered color indicators to show when cleaning is complete.

Iron Clad

pH is the iron-clad indicator of brewery sanitation, because beer and brewing residue is always in the 4 to 5 pH range.

Seeing Is Believing

If you (or your crew) can discern the difference between pink, yellow and blue; then you can tell if your equipment is clean.

40 Years Experience

Developed by Alpha Chemical, a 40-year leader in food and beverage processing sanitation.

Veracity is available in any quantity you need. From gallon jugs to drop-shipped pallets. And you can trust the chemicals and the science behind them because it’s from Alpha Chemical Services. A leader in beverage and food processing sanitation for over 40 years.

Veracity Brewery Cleaning Products

A full line of products to address your most critical and common cleaning needs:

Veracity Acid Cleaner

All the strength you need, in a safer, easier-to-use form that is fully compatible with all your canning and bottling equipment.

Veracity Caustic Cleaner

A caustic tank and draft line cleaner that takes the doubt, and the waste, out of these critical cleaning process.

Veracity Jockey Box Cleaner

A caustic line cleaner specially formulated to be safe with the soft metals found in jockey boxes.

Clean like the best, in just one step

Cleaning under pressure represents the state-of-the art in brewery sanitation.

  • But it’s hard for smaller operations:
  • Requires costly, specialized equipment like sample taps.
  • The testing procedures are difficult and can even be dangerous
  • And it requires senior staff and/or special training for your crew

Switching to Veracity lets you start cleaning under pressure immediately

  • The dramatic color changes that occur as Veracity cleans mean there’s no need for sample taps or specialized sampling equipment and procedures.
  • You can tell immediately through the sight glass when your equipment is clean.
  • Veracity is fully compatible with your current production and cleaning equipment
  • There is no change to your current cleaning procedures and tasks.
  • Just train your folks to look for the color change.
  • All without special mixing. measuring or application because Veracity’s color indicator is pre-integrated

No wasted product, equipment or training

Veracity color indicator is pre-integrated into the products.

No mixing, measuring or opportunities to corrupt the product or the processes.

Reuse Veracity products until the color changes. You don’t have to use new product for each cleaning.

No special training or equipment

Raise your cleaning game with just one click.

Breweries are growing exponentially and many brewers are realizing that the practices they used when they started don’t work when they start to expand.

Alpha Chemical is here to help. Our reps are out in the field every day optimizing formulations, tweaking processes and seeing the best practices and SSOPs in action.

Periodically we’ll share what we’ve learned with folks on our email list.

Here’s an example: a hop oil cleaning process that deals with the mess that comes along with these new, crazy-high-hop-load beers. They’re not getting any less popular, or easier to clean off of tanks. Interested in way to avoid all that hand scrubbing?


Knowledge Videos


If you’re ready to give Veracity a try, just fill out the information below and we’ll have a salesperson contact you immediately